# Value, originals, dupes and prestige Chapter 15 | Captured 24 September 2026 ## Finding “Is it worth it?” means different things to different shoppers: a smell they love, wear they can rely on, or a treat they enjoy. SDJ needs to show what the price buys in a real day. ## Conversations The value discussions compare scent, staying power, body-care benefits and cheaper alternatives. A strong reaction to the fragrance can justify the price for one person while another remains unconvinced. Counterpoint: Some users love the scent but doubt moisturising value; others enjoy the body feel but dislike the smell. Heritage/brand popularity is not demonstrated to overcome these objections. ## Recommendation for the Sol de Janeiro launch Help creators explain what they value about the product and who it would suit. Give the EDP launch concrete reasons to choose it, supported by product facts and honest wear experiences, rather than relying on the brand name alone. ## Limits Prices are historical self-reports in several currencies, not current UK comparisons. No dupe equivalence, safety, authenticity or legal claim verified. Current mist/brand discussion does not substantiate future EDP performance or exact new-product demand. ## Current sizing Overlapping sets: do not add these rows. Ahrefs estimated UK monthly Google searches, latest-known 12-month average. - 13_sdj_dupes / body_skin_lip_care_product: 180; 48 keywords; accepted_intent_partition - 13_sdj_dupes / brand_or_retailer_format_unresolved: 2,190; 104 keywords; accepted_intent_partition - 13_sdj_dupes / comparison_direction_or_prestige_analogue: 0; 13 keywords; accepted_intent_partition - 13_sdj_dupes / explicit_existing_edp: 0; 1 keywords; accepted_intent_partition - 13_sdj_dupes / explicit_mist_spray: 40; 25 keywords; accepted_intent_partition - 13_sdj_dupes / hair_care_product: 10; 4 keywords; accepted_intent_partition - 13_sdj_dupes / home_car_fragrance: 0; 1 keywords; accepted_intent_partition - 13_sdj_dupes / named_body_care_family_uncertain: 20; 2 keywords; accepted_intent_partition - 13_sdj_dupes / perfume_word_format_unresolved: 70; 29 keywords; accepted_intent_partition - 13_sdj_dupes / scent_number_or_name_format_unresolved: 400; 85 keywords; accepted_intent_partition - 13_sdj_dupes / set_or_discovery_format_unresolved: 50; 9 keywords; accepted_intent_partition - 13_sdj_worth_price / ambiguous_worth: 0; 1 keywords; accepted_intent_partition - 13_sdj_worth_price / best_price_shopping: 40; 2 keywords; accepted_intent_partition - 13_sdj_worth_price / company_or_owner_net_worth: 10; 3 keywords; accepted_intent_partition - 13_sdj_worth_price / explicit_worth_question: 100; 10 keywords; accepted_intent_partition - 13_sdj_worth_price / general_price_lookup: 90; 3 keywords; accepted_intent_partition - 13_sdj_worth_price / highest_price_product_lookup: 0; 6 keywords; accepted_intent_partition - 13_sdj_worth_price / named_product_retailer_price: 150; 1 keywords; accepted_intent_partition - 13_sdj_worth_price / price_explanation_question: 50; 3 keywords; accepted_intent_partition - 13_sdj_worth_price / set_name_with_stated_value: 0; 4 keywords; accepted_intent_partition - 13_generic_dupes / original_mapped_set: 9,000; 85 keywords; not_full_relevance_audited - 13_generic_value_discount / original_mapped_set: 61,660; 137 keywords; not_full_relevance_audited - 13_generic_luxury_prestige / original_mapped_set: 23,630; 177 keywords; not_full_relevance_audited ## Exact selected quotations My problem is they are expensive, at least to me :(. on sale its 20 euros here where I live, (smaller bottle, 90ml/3oz). From reviews opinions on longevity are pretty mixed. Ofc they won't last as an edp but I have some body sprays from Lush and preformance is insane - this is why I'm buying Let the good times roll (30euros for 200ml) from lush rather than cheirosa 71' (aperently dupe for that one, the lush one doesn't have macadamia note) . https://www.reddit.com/r/FemFragLab/comments/1e7gbwl/are_sol_de_janeiro_products_worth_the_money/ Posted date unavailable I've also splurged on the travel set to bring on vacation before. It creates such a lovely scent memory and it's a little something special while you're there. https://www.reddit.com/r/Sephora/comments/19bkilt/comment/kiu99x6/ Posted date unavailable ## Source conversations - [Fragrance-buying guilt?](https://www.reddit.com/r/FemFragLab/comments/ywzf9r) - [Are the “sol de janeiro” actually worth it?](https://www.reddit.com/r/Perfumes/comments/11ohgeq) - [Is anyone decluttering?](https://www.reddit.com/r/FemFragLab/comments/1ubhgva/is_anyone_decluttering/) - [Sol De Janeiro Body Spray...](https://www.reddit.com/r/Sephora/comments/18wgukk) - [Am I alone in this?](https://www.reddit.com/r/fragrance/comments/1g7jeon) - [More sophisticated and sensual SDJ 71?](https://www.reddit.com/r/Perfumes/comments/1f5zhz8) - [Sol De Janeiro doesn't smell good? 😭😭😭](https://www.reddit.com/r/Perfumes/comments/1et2ijd) - [I need help finding a perfume similar to my body mist (SDJ 40)](https://www.reddit.com/r/SoldeJaneiro/comments/1q0mg7v/i_need_help_finding_a_perfume_similar_to_my_body/) - [These body mists are the fragrance equivalent of junk food](https://www.reddit.com/r/SoldeJaneiro/comments/1nvasdq) - [I don’t believe in layering :/](https://www.reddit.com/r/fragrance/comments/1afl8y6) - [Perfume version of Sol de Janeiro 71](https://www.reddit.com/r/fragranceclones/comments/1f50o0c) - [Any Sol De Janeiro arabian clones?](https://www.reddit.com/r/fragranceclones/comments/1i0dx7d) - [Are Sol De Janeiro products worth the money?](https://www.reddit.com/r/FemFragLab/comments/1e7gbwl/are_sol_de_janeiro_products_worth_the_money/) - [Why does Sol de Janeiro smell so cheap for the price?](https://www.reddit.com/r/Perfumes/comments/1ru0mw6/why_does_sol_de_janeiro_smell_so_cheap_for_the/) - [Does anyone else find sol de janeiro overrated?](https://www.reddit.com/r/FemFragLab/comments/1hptb0z/does_anyone_else_find_sol_de_janeiro_overrated/) - [Does anyone else feel like Sol De Janeiro isn’t worth the price?](https://www.reddit.com/r/Sephora/comments/19bkilt) - [What happened to all the perfume samples? (UK)](https://www.reddit.com/r/fragrance/comments/1ip9r2e) - [Where to find free/low cost samples for multiple perfumes in UK?](https://www.reddit.com/r/fragrance/comments/1h2zq1m)